Don’t collect data – Connect data
Data comprises raw observations, there is little or no context and a dataset is really only a body of numbers and text that may or may not be significant. Information comprises data with context, processed data, value-added data, and organised
Create Content or Curate Content
That is the Question Content creation is the process of identifying topics that you believe your target audience will find interested in and then generating compelling content around these topics. Content curation is the process of identifying topics that you believe
Content Marketing Trends for 2021
When you think of content marketing you are likely to have something specific in mind, perhaps a blog or social media post. Often something that has to do with the visual aspect of content generation. There is so much more
Intonation Impacts Marketing Content Campaign relevance
How often have you heard or said; “what does that mean?” Stressing a word or phrase when speaking, by saying it longer, louder or with higher intonation, will indicate to the reader or listener which word or phrase is key.