Clarity in Branding
A few tips on Getting Started Over the years of working with a number of industries and businesses of all sizes, one thing is certainly clear. Without clarity in your branding, it is essentially impossible to have a clear and concise
Any Time Proofreading
An In-depth Look Delilah Nosworthy has had a formidable career where copyediting and proofreading were integral elements of her work. After deciding to branch off on her own Delilah approached us for a full corporate design package as well as a
Less is More
Finding simplicity, balance and longevity has been a part of our society for some time. We seek to bring forth the best in ourselves and others. Less is more, is a statement that means so much to so many in
Minimalist Design
Simple, Subtle & Striking In recent years more and more people have become familiar with the idea of minimalist design. We find some people changing over entire lifestyles to represent the ideals of minimalism. You may be wondering why there is
Why Colour Palettes Matter
There is no shortage of colours and variations to be enjoyed. They seem simple and purely for enjoyment. However, they are important and play a significant role in our interpretation of the world around us. Here I want to discuss
The Anatomy of Typography
When you hear the word typography, what comes to mind first? Most people I have met tend to think of typography as something a designer knows about, or something a designer does to make words fit the way you want them
Iconography
In Graphic Design Following my article UNDERSTANDING BASIC LOGO TERMINOLOGY I wanted to take a few steps deeper into graphic design. So the first look will be into iconography and how it relates to graphic design. It may not seem like it,