What is a story? “Storytelling is the conveying of events in words, and images, often by improvisation or embellishment. Stories or narratives have been shared in every culture as a means of entertainment, education, cultural preservation, and to instil moral values.”,
By spending 6 hours per week, >70% of marketers enjoy enhanced lead generation, improved search rankings, more website traffic and increased conversion rates. Here is a simple step-by-step process you can follow to help you select your social channels, create
How often have you heard or said; “what does that mean?” Stressing a word or phrase when speaking, by saying it longer, louder or with higher intonation, will indicate to the reader or listener which word or phrase is key.
Obvious as it may seem, many businesses continue to face challenges when it comes to branding. Why is that you ask? A company’s brand (reputation, positioning, etc) is influenced, created, reinforced, and/or damaged (Perception or experience) through all stakeholder touch points